SEO for Dentists

How to Reach More Patients Online.

We help Dentists Connect With Patients. It’s that simple. Honest, upfront and completely transparent Dental SEO services, that focus on the metrics that matter –  attracting more patients.

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Dental SEO

Dentists are quickly learning the importance of marketing their practices online. Many are redesigning their websites to keep in contact with patients and attract new ones, and many of them are adopting content marketing strategies to get more shares on social media as a form of Dental Marketing. These creative dental marketing efforts will be overlooked if they are not optimized for search engines like Google. That’s where dental search engine optimization, or dental SEO, comes in.


What is SEO?

SEO stands for search engine optimization.

It’s a digital marketing process of helping your dental website rank higher in search results on sites like Google. When your website ranks higher, you generate more traffic that can convert to new clients.

Of course,  a quality website is necessary for this to work as search engines use multiple factors when calculating page rankings. Check out our Dental Web Design information.

Boosting page rankings ranges from simple methods like revising copy or updating the structure of your website. Other methods are more complex and require SEO experts and Creative Web Designers working together to create unified campaigns.

What Is SEO
What is SEO for Dentists

Get More Dental Patients

What is SEO for Dentists?

SEO for dentists, also called dental SEO or Medical SEO, focuses on optimizing a dental practice’s website for search engines like Google as well as implementing proper search terminology for users to increase the websites visibility in search results. Search Engine Optimizations includes ensuring a user friendly website, fast & mobile friendly design, as well as relevant content that your potential patients are looking for. 

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Reach more patients with dental SEO services

Now that you understand the importance of SEO for dentists, you likely have  questions on how to get started.

Schedule a free strategy session with us to understand what you can do with your Dental Website. 

"Dentist Near me"

Attract more patients with dental SEO marketing

People search for dentists online.  They usually won’t look beyond the first page of results, so sites that don’t rank high on Google are typically ignored.  SEO for dentists is essential to finding new patients—and keeping them.

Continue reading for an overview on SEO for dentistry and why it is essential for your practice, as well as a few basic SEO tips to help you get started. Don’t forget to check out our article on the basics of dental seo – a dental seo guide. 

Need help with your Toronto Dental SEO strategies?  Get in touch via email or booking a free strategy session.

starter tips for dental search engine optimization

  • Patients search for dentists, but they also for specific dental services such as teeth whitening, bridges, annual exams and kids dentistry.
  • Instead of focusing on optimization for dentist or dental services, make sure that your website includes keywords like “dentist in Toronto” or “kids dentistry in Collingwood”, or “cosmetic dentistry Georgian Bay”
  • With searches for dental, most people look for local dentists. You SEO plan must target specific geographic areas and include your city name and neighbourhood name to ensure local search results are listed. This is one of the easiest ways to improve your local dental practice SEO.
  • Additionally add locations to your page titles and URLs! This helps search engines like google understand your site.
  • Part of dental search engine optimization is to expand your site footprint. By creating blog posts you can attract more patients through increased search engine visibility. By writing a blog with dental care tips, you will start to attract interested readers and potential patients. 
  • Quality links to your dental website impact how high your site ranks in search results for keywords and phrases related to your business. Maintain your page rankings, by earning quality relevant links with content marketing and reaching out to other dental or affiliated industry bloggers and ask if they will share your content. This will boost your rankings in search results, and help position your practice as a leader in the dental field.


SEO For Dentists: Why does it matter?

SEO marketing or Dental SEO might not be high on your list of priorities. However, without search engine optimization, it can be difficult for new or current patients to find your website.

The top five search results account for over 70% of all clicks. If your dental website achieves a top 5 result, it converts to more website traffic, quality leads and of course more patients for your dental practice.

Many of your competitors are likely already using dental SEO and are benefiting from higher rankings and site conversions.

If your competitors aren’t already investing in dental SEO for their practices, this is the  opportunity for you boost your search engine rankings above them and attract more patients to your dental practice.

Dental SEO - Why Does It Matter

Google GMB

Google My Business For Dentist

Local SEO for dentists lets your clinic take advantage of increased visibility within your area. 72% of consumers will visit a location or dental practice within 10km of their home or work. Using Local SEO and Google My Business for Dentists will exponentially boost your traffic to your website and dental practice.

Because of less competition due to geographic criteria set within Google My Business, and local SEO rankings, local SEO shows results faster than standard SEO, making it the ideal SEO strategy for dentists.

Hire the best Toronto Dental SEO company.  Book a free strategy session.

Start Your Dental SEO Campaign

If you’re ready to start improving your Dental SEO and are looking for a team to handle your SEO campaign, our dental SEO service plans will give you web results rankings you need to attract more patients. Pricing starts at $1500 per month for a full SEO campaign.

Message us below to schedule a free strategy session. We can have a casual chat to determine if we are a good fit to work together.

Web Design for Dentists

Dental Web Design

Although it might be tempting to focus on the aesthetic side, your dental website must be designed with functionality in mind. If your gorgeous website is impossible to navigate or make sense of, the users will abandon the site and your efforts will be wasted.

Result Focused Web Design

SEO Optimized

Relevant Quality Content

Friendly USER Experience


Web Design, Digital Strategies & Content Services

Attract New Patients to your Dental Practice. Call us to get started. 

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