We begin by understanding your vision for the video or photos. Whether it’s an explainer video, custom website photos or product photos, it’s important that we figure out what the objectives are, what audience is the content for, and what message you want to portray.
Having a goal in mind will help steer the video or photos in the right direction. We will work on a plan that helps plan out the storyboard, organize ideas, and guide the end result.
The most important step in creating a video or setting up a photo shoot is the storyboard. Scene by scene, we draw out low-fidelity sketches to get an idea of the overall concept.
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Filming & Photography
This is when the camera rolls. Everything that has happened up to this point is to make principal photography go as smoothly and efficiently as possible.
The bulk of post-production consists of reviewing the footage or photos and editing according to the storyboard.
When the video or photos are fully completed, we go over the entire storyboard a few times to match up the final creation. We carefully examine each scene or still to ensure no issues can be found, ensuring the message is clear, and checking if there are any parts that need adjustments. Once this stage is completed, you officially have your content to start marketing for your business!